Advertising

Can anyone here shed light on switching from advertising (creative) into a marketing type role? Would it be as easy as just applying to a marketing shop rather than ad agency or what?

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works at

My background is Art but I’m considering a marketing MBA

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As long as you show strategic thinking you can do anything. I went from being a copywriter to strategy to marketing. People like hybrids. It’s all about how you brand yourself and what you can bring to the table.

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