I am currently working with a digital agency as a project manager. I have over a decade experience in digital marketing, web development, performance marketing, consultant and marketing strategy.

I am at a point of my career where I need to try something slightly different. How hard is it for me to switch from digital marketing to produce marketing? Has anyone been in a similar situation where they switched to product marketing from digital marketing or agency work?

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Following. I also want to switch to product marketing but clueless how to make the shift.

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I did not make that particular switch but I think it’s possible! Look at job descriptions and see what kind of overlap you have between your experience and what PMMs do.

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