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I am responsible for customizing the sheets we send patients home with. It will highlight everything the owners need to know about their pet
You mean like handing out pamphlets at the clinic? Why do you hate it so bad? It seems like the best way to inform pet owners about various conditions affecting their pets!
I guess I'm afraid they'll just get thrown into the floorboard of their car, and they won't learn anything from it. I wish there were a more reliable way to ensure they were receiving, understanding, and practicing the information they were given.
Maybe try to get their email and send them regular e-newsletters or see if they'd be open to receiving text messages and send them little pet health tidbits every once in a while. I notice at our clinic that people are always grabbing the pet insurance pamphlets, so maybe team up with one of those providers and do some cross-marketing, too :)
Oh!! I love this idea! I'm sure there'd be a bit of a learning curve with the tech stuff, but this sounds like it could be so much better for connecting and communicating with clients.
You can use your website and social media channels. Create a blog or social media page where you can share articles, videos, and other resources about pet health. You can also use these channels to answer questions from pet owners.
Adding gift bags with free promotional items, brochures, and highlighted printouts help. I highlight specific areas of info in front of the owner; as a reference spot, if they "forget" something.