Alright let's hear it - what's the magic sales mantra you use to get your leads to actually be interested? I know there's no straightforward answer but I'm sure there's a thing or two that gets you there. Do you mind sharing it? I just wanna be better at my job and I know I have a long way ahead.

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You’re right there’s no straightforward answer. In my field, you have to build relationships over time. If I view then as a lead, they can smell it. So I just make friends and usually they ask me if they can see the product. If they don’t ask after I’ve dropped like 10 hints I assume they are not interested and we get a beer.

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Get industry specific with whom you call. Have a couple customer success stories memorized cold (take a look at your company's case studies and remove all the fluffy marketing language). Save those for the end of the call when you ask for the meeting, don't lead with them bc the prospect ain't gonna remember it.

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