At my agency a couple of years - majority of that during covid. Nice bosses who care about their staff, but the work we are making is so safe. Our ECD is constantly out voted by the C suite and the work we get through is diluted. I don’t present routes I don’t want to make, then the planners make us work on theirs as “a safe option” spoiler: it’s bought. Do I cut my losses and try go elsewhere - even if my book is the same? Or hang in there/ keep pushing and hope I’ll slip one through?

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Posting as :
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Get out while you can get out.

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There’s a big difference between creatively lead agencies -vs- account lead ones. Cut your losses and go.

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You’d better have an art background 😆

I seem to be the only one tripping over "at my agency for years - majority of that during covid" how long has this pandemic purgatory gone on for now? 🤨😲😱🤯💀😇

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haha I know, it felt weird writing it! But only had a 4/5 months in office before we went into lockdown!

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You should tell your planning team how you feel and ask to not present the safe options. In most agencies, creative has final say on what to present.

The catch is that if clients don’t buy the work, you might find yourself doing another round of concepting.

But I would say never present work you don’t want to make. That would be a shame to spend so much time producing and talking about work you will later resent.

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Unfortunately creative 2 is correct. Account- led agencies like mine are too afraid to have the hard chats with clients early on for the benefit of the work. So they just keep them happy with knee-jerk addressing any whim of feedback. Long term the work is worse for it and the clients often leave for a more creative place. Yet somehow everyone just keeps on the Merry go round.

Thank you all 🙏

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I like safe.

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lol

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Run.

There’s no saving this place in the near term. Exit.

An update for anyone hoping their advice didn’t go astray: last week I got an offer for a new role, at an agency I’ve always dreamed of working at. Thank you all.

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