I started working in a agency two months ago, and I have two very big projects running simultaneously.

My Creative Director left for paternity leave, and left me with all the work, facing the client, going to shootings, editing. I've been working 15 days straight, no weekends. The agency hasn't given me any back up/someone I can team up with to do the job.

Is this normal? I'm used to have a partner, a copywriter or another creative working alongside. Keep in mind that I'm mid-level.

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Are you talking to people? If you are waiting around for someone to notice... they won’t. But if you speak to someone about your bandwidth concerns and needing a partner, a decent agency will have a grown-up conversation with you about it

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Yes, I flagged it many times, the response was: oh, yes, we are getting people involve in the project soon. But it never happened. Still waiting for assistance.

I dont know where you work, but thats insane to have a mid filling in for a CD.

Have a convo with your creative resources manager, ECD or CCO. Respectfully let them know you love all the opportunity you’re getting, but that you feel a little overwhelmed. Unless they’re sociopaths, they’ll help you out

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Definitely not usual. Im sorry that sucks. Try to get out of that situation

Also 15 days straight is like missing one weekend btw. That is somewhat normal for being busy in advertising. Once you hit your third weekend in a row, or if this is chronic, that’s when it’s more understandable to raise a flag

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As you should! Valuing the balance is important. But just saying that sometimes there are gonna be busy stretches where 15 days in row won’t make people gasp out loud if you were to say it with hopes of having them be shocked on your behalf. Sadly in our industry sympathy doesn’t usually kick in until the third missed weekend

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It's not normal. 12 projects at the same time is normal. 😂 Definitely cry uncle to your senior management (early and often) so they get you help.

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Hahaha will do!

Point out to the higher-ups that it is in their best interest to provide quality deliverables to the client. Your goal is to do that, and you need help to achieve it. People often seem to forget that if something goes wrong, the entire company suffers.

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You're right, thanks for your insight!

This happened to me with 1 big project as a junior and I had a mental breakdown

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So sorry to hear this! I want to prevent that happening to me

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You need a leadership figure. Ask for it.

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It’s not. Your ECD or CCO shouldn’t have let this happen. They should hire a person/freelancer as a stand in when your CD is out on paternity leave.

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