I'm looking to switch my career either in business analyst or in customer success role but wherever I'm applying or interviewing I'm getting reject as I don't have an experience in these roles but have 4.5 years of experience in customer support and this isn't satisfying them.
To have an experience I need to start but I don't know where to go..
Please suggest.

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To get into a particular job role in your case it is a BA role, first you need to understand what exactly is that role is, what all they do, what technical skills or presentation skill or other skills are required for that, you start learning the required skills, and no one can stop you in that, you will definitely crack the interviews.
Don't just go by the name of the job roles, rather try to learn more about that first.
All the best!

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