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yes, any, research/insights/VoC/cx all about the same
Yes, and pretty much every industry that has a customer will have some sort of CX/VoC/etc. I’ve seen it in retail, e-commerce, insurance, and financial industries to name a few.
Sometimes they are housed under Marketing, Data/Technology, or it’s own department. But almost every company will have some variation of consumer/customer insights, and they can be highly visible or highly technical roles too. Lots of flexibility and mobility IMO.