My manager sold me hard on a role with a "15% bonus potential." Took me two years to do the math.
That 15% on a $80K base is $12K — if you hit 100% of your targets, if the company has a good year, if leadership doesn't move the goalposts in Q4.
Meanwhile, the job I passed on offered $92K base. That $12K difference compounds every raise, every future offer, every salary history conversation.
Guaranteed money beats maybe money every time. What's your bonus actually paid out vs. what was promised?

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I don't ever trust "potential money." Because it's never as good or as guaranteed as they want you to believe. If it was, they would just include it in your compensation, not dangle it like a carrot.

smart

Yeah. At my level the target is 15%. I’ve been blessed to get 1.5-2x that at the company performance multiplier since I join 5 years ago. This year we’ve missed numbers so I’ll have to update in May.

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