Strategists never get fired. Next to Account. Creative and production are chopped first. To make the insult worse, Strategists get hired faster everywhere. Perceived value is everything.

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Not true. Not true at all.

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Not true. Not only do they often get fired or laid off (before account, if account thinks they can write briefs) but they are often blamed and targeted when things aren’t good

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Disagree

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Non billable dept’s are usually the first to go - finance, legal (if it’s in house), office services, operations / talent management. But as an ECD level, I can see why you’re removed from that 🙄

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Not true. Everyone and anyone is vulnerable. Don’t get it twisted

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Not sure that’s entirely accurate AM1. Would love to know what makes you think that. I’m assuming you’re referring to small shops (under 100 employees)

Lol I've been laid off a total of 3 times

A great strategist is very valuable

I honestly dont even know what a strategist is. I work with media buyers, analytics, and tagging. We dont have account, strategist, creative, project managers, etc

Out of scope lol

Wrong. I did last year, even though I was on a visa and worked my ass off covering for a lack of planners on the account. Meanwhile some creatives stayed and just a few account folks were laid off. “Never” is a pretty big generalization by the way.

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