What's the intent behind the right vs. left Twix product marketing? I don't get the purpose of spending millions on product differentiation when the two bars are the same. It feels like a candy company inside joke. Only case I can imagine is that focus groups didn't want other varieties of Twix bars, but bars like Reese's and Snickers constantly put out different varieties that generate new interest in the product. Idk that still feels over the top. Does it make sense to you?

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This costs virtually nothing to do, and provides light humor. Humor, by the way, makes advertisements significantly more memorable as compared to other messaging approaches/tones.

likesmart

Have you seen Mars advertising budget? 😂 These campaigns, in aggregate, cost hundreds of millions.

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It’s a political joke. Whether or not you consume content from the Left or the Right, it’s still poison for your brain

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Plot Twist: D2’s take on politics isn’t wrong

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Did Twix change their recipe? I swear it’s more vanilla-ey this year. Like just a little tastier than I remember.

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Must be it, I usually give the lefts to my wife.

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Colours induce “subconscious” bias (I attended an interviewing skills training and was told that there are 17 common types of “subconscious bias” known to mankind, which impact our decision making and “colour” is one of them).

Some like blue and some like red. So both audiences are covered with 2 variants of the packaging !

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How dense are you?

It is not about the packaging but about content . The taste is very different

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Cheers to all. Especially the guy who recommended Paradigm.

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Chicago fish! DM me

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Quick question: Can we ask HR to revise pf contribution to minimum which is 1800/month

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For the CFE, did you do anything in addition to the ACFE prep course? The course is just practice questions, so I’m wondering where I can actually learn the information first before that.

I got that coveted big law job.

But I would much rather want a family of my own and someone to hug and kiss, something I feel really sad about around christmas.

Never had much contact with my dad, and two years ago, I broke off contact with my mother because I realized that she had been a manipulative narcissist my entire childhood.

Working 50-60h weeks on average doesn’t help your dating life though, and who would want to date someone with no family anyway

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One bite of bitter melon as a kid; I refuse to eat it to this day! 🤢

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Any book recommendations about human psychology / thought processes?

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Have you ever gotten yet another uninspiring brief and decided you’re just going to present work that interests you, even if it isn’t on brief? Like, you’ve just gone rogue? What happened.

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Mid/big law privacy associates- how much do you bill a month on average? is your workload predictable?

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Have you ever taken a trip to Israel? If so, what tour company or guide did you go with? Considering a trip later this year or next year

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posting my doggie to unlock my DMs, ☺️

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When discussing a first technical interview with a recruiter how much time do you ask them to give you for preparing for the interview?

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Anyone else notice how ever since that research came out that said performance reviews are BS, HRs everywhere have been saying “We don’t do a traditional performance review.”

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Happy to refer 🐠 to Accenture! DM if you are interested.

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McKinsey & Company Can someone at McKinsey & Company or @BCG give me a referral for the Digital team at MCK or Gamma at BCG?


Looking to exit Accenture AI into a more strategy focused role

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