Do strategists need a portfolio/website? Does it help you get interviews, or is it also helpful after that stage?

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Posting as :
works at
You are currently posting as works at

Every GSD I've talked to has asked for work samples. So, do you need it? No. Do you need it to get a job at a good place? I'd say so. They can be really diverse for strategists. But you gotta come across as curious, good at synthesizing, and a good storyteller.

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I’m learning this now. Looking to transition into an events/experiential strategy role and it looks like I need to have one just to prove I can think strategically and brainstorm Big Ideas.

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I have work samples to share and I would expect someone I interview to be able to share their work. I don’t care if it’s actually on a site though and I prefer to not put mine on a site as I pick specific examples depending on what I am interviewing for.

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Same here! That makes me feel better

Asking for my general knowledge but also because I got an interview at an agency where it seems like a lot of strategists do have them— wasn’t sure if it was just sites leftover from ad school or if it’s something I should be doing. Should I make one even though I got an interview?

I keep being asked for a website/ portfolio and just finally finished my website cover page and finishing the projects section. It’s easier for a recruiter or hiring manager to just browse through stuff in one place plus I have some fun side projects that add to my strategy personality

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Yoe-7.5
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