Have you felt pushed out of the industry because of age, how old are you, and what did you do afterwards?

likehelpfuluplifting
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Absolutely; it seems like mid-40s is more or less the upper limit. At that point your salary and willingness to speak truth to power start to work against you. My advice: get out in your mid-30s. Go client side or join a consulting firm; your experience will be more valued there than if you stay at an agency.

I was pushed out at 46 and frankly can’t believe I lasted that long. I’m doing consulting work now and make more than I did on the agency side. The math is pretty simple - an agency bills out your hours at a 2.5-3X multiple of your salary in order to cover their fixed expenses, your benefits, profit, holding company ‘tax,’ and all that overhead (C-suite, accounting, HR, IT, etc.) You can bill your time out for the same rate or less and you get to keep it - minus taxes and healthcare costs of course. :)

likeupliftingsmarthelpful

Somehow I squeezed through as a Copywriter/Creative Director until I was in my mid 60’s. Then I switched to Marketing Comminications and Branding Strategist that lasted for a couple years.

I still get some work from past clients, but it’s very rare. Then for a while I sold women’s shoes at Nordstrom My advertising background served me well. Sorta.

I was a terrific salesperson, but absolutely terrible ringing up sales. Not surprising for a creative who built a career coloring outside the lines.

By mistake, I once hit the wrong keys and charged a woman &118,000 for a pair of shoes.

She was appalled. “Do you know you just changed me $118,000,” she said indignantly.

“Yes, ma’am. But they were very nice shoes.” Fortunately, she laughed.

I still believe in using my talent and energy to make a difference and prove I’m still valuable. In both projects, I’m in way over my head.

I’m trying to make Earth Day 2020 (April 22, 2020) a climate changing event. Trump is no longer just threatening America. His disastrous presidency threatens the planet. If he wins,
Earth will lose.

I’m not ready to reveal specifics because, “A hatching bird does not sing in its nest.” (I Ching)

My advice to others is not to try to change the world. Changing one life is admirable. Initiate your own project. Volunteer for a good cause. Give your time to any project that matters to you.

Find your own way to “pay it forward.” You will be surprised at how much it will give back to you. Jack

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I wish someone would've told me when I was right out of school and eagerly joining the industry that I'd have a big SELL BY day stamped on my forehead by 40. I'm not even there yet but I'm bracing myself and planning for a future beyond agencies.

During a high-profile pitch one summer, the managing director of my office - one who has been lauded recently in the press for some other enlightening thinking BS - looked right past me and said "we need to find young people for this pitch video [to show off our agency to prospective client]." Dear Fishbowl, I was only 34.

34! And with a great rep and on the cusp of being my best. I should've known when the only people I saw past 50 were chairmen and c-suite. And yes, they are mostly privileged white men at that, of course.

I'm doing my best to change things, but I can't do it alone and by god, I'm tired. Full stop.

likehelpful

I teach at MAS and I DO tell them that most of them will be toast by the time they’re 40. Some believe me. But I’ve been teaching there for over 10 years and I’ve had some students from Way Back When complaining that they’ve been fired and can’t find a new job. It’s all I can do not to say “I told you so!” It’s hard for people to believe it’s going to happen to them.

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On the opposite of being too old, a typical millennial job post wants to sell you on office ping pong tables and bean bag office chairs instead of paying you a fair, livable wage. I’d trade a metro stipend for an office keg on tap EASILY.

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Left at 37 and went client side. It’s been the best decision.

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The funniest thing about all of this is that everyone gets old. Every single millennial who is shitting on oldies now will face the same prejudice in a few years time.

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"We worship a youth we all lose.”

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This is so sad to hear. I was thanked once for hiring so many “old folks” and chuckled at it wondering, I just hire good people, who cares about age. Realize that’s not always the case.

Most important, regardless of age, keep up with the news and technology. Know what’s out there. If you know it, age isn’t a barrier. And people should assume a kid out of school knows more, because that would be plain wrong. Have confidence, take risks, surprise me and others with your brilliance. That’s the same for everyone regardless of age.

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I’m 51 and female. I was steadily freelancing until about 2 years ago. Now it’s like I don’t exist

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I’m 36. I’ve been out of work for close to a year.

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Damn, I got into the biz at age 34. I haven’t had any problems (yet). It’s definitely a problem though

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Tic, Toc.

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Yup. Pushed out thanks to a “reorganization” at 49. Not sure how/if to find my way back in, but there is no doubt ageism is alive and well in this industry.

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I’m 42 and fine, it’s about staying relevant. If your book is all :15s, print and OOH you’re dead whether you 50 or 25.

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True. My experience goes beyond that. I have plenty of digital and social work. The responses are consistently “I love your work” ...then the in-person interviews start. I can tell when I walk in the door to an interview I’ve been recruited for if I’m being viewed thru an ageist
lense or not. It’s unconscious bias. Unfortunately, a lot of people in leadership roles aren’t comfortable supervising someone they consider to be their parents or grandparent’s age. In my view, part of the solution is creating and promoting cross-generational working relationships and partnerships. This bridges the gap, encourages inclusivity and builds trust and respect on both ends. 40,50,60,70+ can learn a LOT from working with those younger and more technically skilled than they are. And it’s fun. Conversely, under 40’s have a lot to gain from working with pedigreed, experienced individuals who have been in the trenches, developed time-saving techniques, are brilliant crisis managers, have honed their craft and know more about the ‘Human Experience’ because they’ve had a LOT of it. I’ve worked with millennials. And my experience is super-positive. It’ brings together the best of both worlds and the work is the bi product of it.

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Last year my new boss asked me how old I am. And also mentioned in my presence “we need to get rid of the old people here.” I’m 63. I’m not sure why, but I’m still here. 😬

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Just hit 50 and am fighting to stay in the game every day baby!

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I still remember my first agency job, everyone was in their early 20's but there was one guy in his 30's and they all kept joking about him being 'old'! Should have taken that as a red flag and ran away immediately from this industry

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I’m 56. I secretly wish they’d dump me so I can retire early. But I keep winning pitches, so they keep whipping this old plow horse because they always want more. I’ll probably quit in a couple years. I don’t think people get fired because they’re old. I think they get fired because they’re expensive.

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uplifting

It started when I was in my early 50’s being let go from holding company agency after 12 years with the usual reorganization/downsizing excuse. I was fortunate enough to land a couple indie agency jobs thru former colleagues but Now I’m 61 and just got let go to another “downsize”. Not sure what’s down the road. Trying to be optimistic. I’ve interviewed on client side where they say there’s less age bias. But no offers yet.

helpful

There is a great book about this called how Starbucks saved my life. It really opened my eyes to everything and now I think about the expiration date constantly. No wonder that show Younger is a success.

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I worry about it but I have slowly morphed my skill set to production. I figure behind the scene technical has a longer shelf life as far as creative career goes.
I’m not starving but because of my experience and seniority I’m concerned I’m out earning my title. I’m sure production doesn’t bill as much strategy or creative Any ways these are the things that keep up at night sometimes.

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I made it through 62 years of age. I get interviews based on my CV, but once the see me, it’s over. Just scraping by on freelance. My network has also aged out.

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*they* not *the*

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61 aged out

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Uhhh well fuck. I changed careers at 30 because I couldn't swing unpaid internships in advertising initially and then I got golden handcuffed to my old company for a while. Just restarting now but apparently I'm doomed?

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