I work at a global agency in the San Francisco office. I have 12+ years of experience and make $225K/year.

I'm interviewing at Uber for a Global Brand Manager position that's "ideally looking for 7+ years of experience" with a nearly identical job description to my job now.

How much is reasonable to set as my salary requirements?

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Hey, I work in tech. Look up Candor’s article on tech salary negotiations and use it as your guide. It has a script you can use for the salary negotiation dance. To answer your question: it should be way more. Tech salary come with 2 portions: base salary + stocks. To get a specific number: get the recruiter to tell you (read the guide). Basically do not ever, ever, ever, ever say the first number. And no matter what they come back with, ask for more (while citing some leverage applicable to you). Good luck!

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Fantastic advice, and great article. Thanks!

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Agree with Associate Creative Director 1. Not less, more. And never give a number first. And if you have to, give one 50-100% more than you want.

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