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Robert May wrote Rudolph the Red-nosed Reindeer for Montgomery Wards in 1939. (His brother in law wrote the song). I’ll bet that’s what Macy’s was trying to replicate. Whether they reach Rudolph heights or not, it’s a really charming attempt. Good for them.

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Wow! I never knew it was written for an ad! Thanks for that tidbit.

That’s a good one!

Animation is made to seem like stop-motion (like many of the old Xmas cartoons) but is CG. Really well done!

likehelpful

Really! It’s SOOOO smooth! That’s incredible.

It’s really adorable. Good on ya!

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Wahhhhhh. Omg. Love this so much. Thanks for sharing OP! Awesome VO casting, too. PS What is this style/type of animation called?

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Judgment. Not “judgement.”

@SP1 ok you got me, but don’t be a Scrooge

So good!!!

Isn’t this a Dumbo rip off? But at least they didn’t rip off Stranger Things like John Lewis did.

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