Talking to college students next week.
For people that have been interviewing for interns recently - what’s the biggest mistake you often see in student work or portfolios?

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Too much “clever copy” and not enough “idea that sells the product.” We are in advertising in the 21st century. A pun will not sell a product. Make something compelling. Show how it solves a consumer problem.

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thinking a line or a single execution is an idea. not showing how the same idea can show up across placements even when the line or articulation changes

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JFC, I’ve ran into people with 10 years of experience that still can’t seem to get this, and somehow they’re employed.

Not enough writing or art direction craft. I’d rather see stuff that looks really good or is written really well than some app idea that no one would ever use in real life.

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Miami Ad School is why

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It is not great when a poorly conceived ad concept is photoshopped into every single touchpoint imaginable with a fully edited case study.

Might be alone in this, but I’m interested in student books that show great creative thinking over excessive polishing.

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I recently interviewed for L7 EM at Google and had 4 great interviews and one not so great system design. I submitted external referrals all of which gave great feedback. The recruiter said the next step is team match/interviews and then the HC. Anyone in a similar situation? What was the result? Google

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Had the interview 2 weeks ago, the recruiter called today and gave me positive feedback, but said they need to complete the process with other candidates before making the decision. No rejection yet, but not a good sign of getting the offer?

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Anyone ever pay for a prep service for an interview with Amazon or any other FAANGs for a non tech role?

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anyone have any insight in Apple's work culture, workloads balance and benefits in genera? i'm in interviews with them right now + Twitter Apple

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Hi all, I got an interview for Product Support Lead role at YouTube.
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