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Nike of course
I agree. Nike is brilliant at knowing how to engage its followers.
Check out Google's social media, they're usually on top of things when it comes to best practices
Riot Games does good work spotlighting community members, so it feels like a place where you can go to learn more about the thing you love, instead of a "for business purposes" page
Here's a little trick I learned, you want to learn how to promote an Instagram page? See what Instagram is doing for their own account. Facebook? Check the Facebook page. And so on...
Amazon
The National Geographic page is soooo good
Personalities and companies require different kinds of management, but some famous people to look into include Kylie Jenner, Selena Gomez and the Rock
Cristiano Ronaldo
Ben & Jerry's (yes, the ice cream). They have a perfect blend of light content that's easy to respond to and slightly controversial content that gets people outside their current community paying attention.
Patagonia, the outdoor clothing company. Their content is visually stunning and really fascinating (they feature a lot of interesting stories).