Need some info: I'm looking for a new position and came across an opportunity at a media+creative agency as an Account Director. What're the main changes I can expect if I was to pivot from a purely creative agency in account management to a media+creative agency within the same dept? I'm going in for first interview soon and wanted to try to learn what I can in the interim.

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Probably less arrogant and insufferable “creatives”

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And I oop 👀

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Perhaps more lens on media KPIs and budget allocation to below the line. Also, building an alliance with sister agencies for holistic comms plan. And maybe brunettes w glasses.

Less eccentricity

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