Shouldn't recruiter phone screens just be about nuts and bolts like salary, availability, etc? I'm always a little puzzled on the occasions when a recruiter asks me to lay out my creative process for them. Why am I explaining how to make ads to a recruiter?

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Judging good creative is part of a recruiter’s job — them liking your book is probably why you’re getting a look from the agency to begin with. Maybe stop treating them like number crunching gremlins who belong under a bridge and start respecting their role in your future career.

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I’m here for recruiter slander and nothing else

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Good recruiters know our business almost as well as we do and can have incredible discussions about our work. They also know our culture and process, and know the team they're hiring for and what will fit in with them. Plus, having someone talk about themselves will often reveal a huge amount about their soft skills.

For example, I wouldn't want a person that got indignant at talking to a non-creative on my team. That is an attitude waiting to cause problems

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They’re the gatekeepers. They scope your book and your personality to see if you’re a good fit. Never hurts to turn the charm on for them because they move around just as much as we do. Some of the ones I’ve had the most chemistry with have kept me in mind as they moved to better and better agencies.

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It reflects poorly on them if they are putting candidates on busy people’s desks that are unqualified for the job. Getting through a more rigorous upfront process saves the candidate and internal team time.

likesmart

Most candidates aren’t expecting those kinds of questions from recruiters. It’s an easy win if you can impress them in that moment vs the others who weren’t prepared.

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Don't overthink it. The recruiter is probably asking because the hiring manager put the question in the questionnaire. Regardless, you asking isn't gonna change anything. At any level, before stepping into a house, you gotta abide by the house rules unless you think they'll cater to you.

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Agreed OP. Creatives should be a part of the recruiting process from day 1.

The good agencies are sharing books around to creatives before that first call ever happens. The bad/declining agencies aren’t. They’ll reap what they sow.

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Oh my God, please no.

I don’t have enough time to go through 1000 fucking books to find a Junior.

And recruiter worth their salt will find out answers to basic questions. i’ll be it, this is not really one of those basic ones, but creative‘s should be involved at the second phase, after recruiters have screened the crap from the not so crappy.

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I find most recruiters do not have creative backgrounds and are just following a shopping list.

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This👆, they are clueless.

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Got this one day after applying. Highly doubt the recruiter even looked at my book. Had exactly everything they were looking for.
It’s pretty sad tbh. The urge to call them out is high.

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I got one also for saying I’m on the wrong coast and the hours could be too late even though they specified my coast as an option.

They’re not trying to judge your creative process, they’re trying to see if you can be professional and present yourself well so you won’t embarrass yourself in front of an ECD.

The manager that is hiring has a meeting with the recruiter and they talk about the things that they’re interested in screening candidates for.

The recruiter has little care nor concern for your actual answer they’re just putting it all together so that the manager of that position can quickly cull down the list of candidates.

But just because they don’t know doesn’t mean that it won’t be passed on to someone who does and that person won’t be able to ask you follow up questions. So be thorough and take your time. Don’t write it off because you’re just talking to a recruiter.

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