This might seem simple, but on Nike’s website right now there’s a “glitch” animation on Nike Soccer which caught my attention immediately. They tied it to their World Cup kits and it got me to click it.

Have you used any small tricks/gimmicks like this to drive clicks? I thought it was very smart and tastefully done!

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Just saying I like it too, the incorporation of haptics into it was well done. I’m old enough to know what a test pattern is too!

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