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Thankfully I’ve never been asked to do one until recently. It was the only bite I had going so didn’t have much choice. Strangely, they refused to discuss salary until after the assignment. They time-box it at 2-3 days and the task I got was pretty intense, involving a lot of cross-department effort and skill I couldn’t see being a reasonable part of the actual job. I spent 24+ hours on it over a long weekend, giving up time with my family. Heard back that I blew them away with it, then when they came back with an offer it was at a level I was earning 10+ years ago.
And of course found out the assignment was for a real client on their roster, so they just got a bunch of free work.
Lesson learned.
I think doing an outline or something to show how you think is a reasonable ask.
I think it’s a bad trend and so time consuming. I put my all into them but have really come to resent them especially for strategic work. Then they end up hiring an internal candidate but tell me that they’ve passed around my deck internally because it has great ideas they found inspiring
Curious — has anyone ever refused to do the spec assignment and received an offer? Or is not doing it the same as bowing out of the process?
Fuckin'-A, bubba.
I never do it. If they dont trust your CV and need to test you...is it an agency you want to work for?
Yeah - if you can’t see from my CV and portfolio that I have the experience and ability to make a retail ad for a mattress if required, then see ya later.
They’re looking to confirm you’re a great candidate and is usually a formality before making an offer. If you refuse to do it, you won’t get the offer imo. Usually the exercises are fake brands/companies/scenarios. Purely a way to see how you present your thinking and make sure you can string a sentence together. It’s a two way street. If you want the job, you have to earn it. This has been standard for almost every position I’ve applied for prior to getting an offer
That’s brutal. Is it possible to copyright your ideas/work?
Is that like a thing in strategy? Asking candidates to spend hours doing real work to test them out? ‘Cause that’s a fucking bullshit practice. As a creative at least, anything you do you are paid for. I’ve never been asked to be taken for a free test drive either for a staff job or freelance.
It is definitely a thing. I think they rationalize the whole gymnastics exercise because much of the work we do in strategy is protected by client NDA and privacy issues, it wouldn’t be something we could share with potential employers vs creative work which is in the marketplace. Either that or they’re just getting away with unpaid labor practices
I would not hire someone without references I know personally without an exercise of this sort, regardless of level. Way too many useless hacks out there.
That said I would not use a current client either.
But I need to see what you can do when you’re not being carried by another team