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Chief
CCO or CEO’s make that and more, especially at the global level.
There are quite a few ECDs making $500,000
Maybe for an agency owner, but I'd say the ceiling for most roles would be around $300k.
D5
Easily if you are a partner or owner/founder.
doesn’t sound easy at all! 😂
For creatives, CCO+ at good agencies can make that. Im sure NA/global CCOs / creative chairman etc can make more
Pro
Ok let’s be real for a moment.
Yes, if you’re an owner and you’ve grown to the size that you’re looking to sell. Otherwise it’s unsustainable.
Yes if you’re a regional head or above, but you’d also better have an exit planned because the turnover is quick. In other words it’s not sustainable.
Bottom line: it’s possible, but only if you’re very strategic, well connected and this is a step toward your exit.
Chief
☝️this is true. some of Publicis’ global leadership were spectacular failures during their time running individual agencies and were elevated a anyway.
Im sure it’s similar across holding groups.
There are a couple people on here who claim to make $500k+ doing freelance
Freelance writer for sure when you double up on gigs. Just lots of hours.
The answer is that it’s possible, but not likely for most in the industry. Yes, there are probably a few thousand people making that kind of money. Globally. But even then, the lifespans of those roles are limited. More people in banking make more money for a longer period of time. If you want big money, do not choose advertising.
Why would you compare them?
Mine too. They are more jealous of us. Sometimes
Easy - freelance.
you are in the wrong field if you are looking for big $. Definitely not in design/advertising. I think even the EVP of big corp makes only around 200k with huge work load. Have to work on the weekends and all hours.