With Googles Performance Max and Meta’s Advantage plus being introduced this year, should we all be looking to pivot out of media buying? Seems the machines will take this over

like
Posting as :
works at
You are currently posting as works at

I worked with pmax and it still needs to be set up? Monitored on and reported on by a human. The value is the strategy and reporting imo.

like

Yeah that’s the current state but don’t you think Google will continue to improve the product? Also how many people need to be on a team to do reporting?

No! You just need to change your approach and skillset. Focus on finding insights and strategic shifts in how you use PMAX. It is actually more smoke and mirrors than ever, so those people who are strategic thinkers that can provide insights will excel.

Related Posts

Hi Fishes,

I have two offers from

OPTUM- 16 LPA(FIXED)
Siemens- 16 LPA(FIXED)

I am currently having 3.5 yrs of industry experience as Java Full Stack Developer.

Out of these two which company will be a better fit in terms of career growth, WLF and overall work culture.

Can someone please guide me here?

like

Dentsu can anyone tell me how is dentsu india for finance and accounts people. Work environment, growth opportunity and other details as you deem fit

like

Hi! In the process of switching from South FloRida to PA again to work at a hospital but making the same money? The switch would open me to be closer to family for support and the have a nursing prog,since the benefits are attractive and I’m looking forward to the future growth. The thing is they claim i only have experience of 7 years and offering me less than what I make now. I wanna go, but any suggestions on this negotiation cause I would still need to pay for a place to live and expenses.

like
like

If you had enough saved to pay off your loans and live rent and mortgage free now, and have no kids and likely won’t for at least another two years, would you take a break from law? I kind of want to try a career switch but it’s so easy to stay in what’s comfortable. Especially when your base salary is big bucks.

like

Good morning, hope everyone is having a great week! Does anyone have any advice on breaking into an analyst role? I am currently a Senior Customer Success Manager, with a background in Operations/Process and Project Management as well. I have always enjoyed the analysis pieces of my roles and would love to expand my skills to show how qualified for a position in data analytics. Thank you in advance for the help!

like

Can I get some likes to dm others and get other functionalities? I can give advice for technology related people as I have some experience as a student or answer any question related to tech. Thanks

like

Can anyone please tell me how good is this job opportunity? I have 3 years work exp post MBA..

Post Photo
like
like

Fellow students, what kind of jobs do you have now? I recently got promoted to project engineer and looking back on how much I worried about grades it all seems so silly now

likefunny

Hi guys! I’m currently in HR representative who’s been working in the industry for roughly a year now and I’m thinking about transitioning to project management. Does anyone have any advice or tips that I can help with this transition? Thank you so much

like

4 YOE Accenture strategy. Jump to BCG as a consultant or try to go directly to tech?

like

Forget your company - how is your specific division/team doing in the age of Coronavirus? Any concerns about profitability or job security?

like

Hi Team,

To those that are working in the BDM Strategic Partnerships field, what is the expected salary range?

I am based in California with around 3 years of BD experience.

I am looking to see if this is a career path I am interested in pursuing so any advice or insight is greatly appreciated.

Thank you!

likesmart

Is it possible to study for two exams at the same time and pass them? Specifically Reg and Aud

YoE = 11yrs
Is Grade 10 right fit for this experience? Also does G10 resolves to Software Engineer IV?

Hi everyone,
I passed my PMP thanks to this sub group.
I have passed Above Target in the People section, and T in the other sections.
It was 95% situational questions.
Thave used AR's mock exams, and used my wrong answers to figure out my weakness and where I truly stand. I didn't purchase AR's course, just the mock exam simulator.
The 200 agile questions by David McLachlan were amazing, it really helped me in adapting to an agile mindset. TIA simulator n Joseph Phillip is useful.

like

Does anyone have tips on starting a career at the World Bank? Does anyone know of equally prestigious positions?

like

I got turned down for three mid level design positions. I don’t know if it’s because my last position was as an art director and they’re just confused or if I seem not as enthusiastic about the role as I should be but it’s definitely disheartening because I’m unemployed and I need to get back to work. I have since decided to focus more on senior designer and Art Director roles at a higher rate and will go from there.

like

Hi Friends, i recently changed my role to business analyst, worked as F&A team lead previously, what essential knowledge required to survive in industry, Can anyone guid me? Am in BFSI Domain .

like

More Posts

What's the best consulting firms for H1B folks who have studied masters in STEM here? Got a cousin graduating this fall and he needs to know H1B/GC policies.

like

Is there a such thing as too tight (referring to female parts )? This question is for the males out there

like

How important is home decor / furnishing your place when you’re in your 20’s? Expect to be moving a lot so I haven’t really invested in solid pieces but I want to after seeing other people’s places

like

Pretty jealous of birds, wish I can fly too sometimes.

likefunny

Can we do a quick round robin of salaries for folks in the Seattle area? Currently making $146K at Starbucks. 32 yo woman. Yes, I know the comparison game is unhealthy, but my hypothesis is I don’t make all that much compared to others which might justify why I am not motivated to work beyond 9-5pm. Former consultant here who took a pay cut so am looking to NOT grind.

like

Is there a better tool than than Excel for making models? What do you use?

like

aws isr l4 offer what should I expect? Hopefully it’s better than current situation at IBM

like

I’m in a process for a role as Enterprise Sales Director (no reporting people under me, it’s a normal sale role) with a big Language and Localization company in Europe.
What salary could I be looking for? Base + commission.
I earn around 75 000 USD/y today.

like

Hey bowl,

I'm building a sales organization for a SaaS start up from scratch, and I want to encourage a constructive sales environment from the get-go. Things like supportive teamwork, life time deal with value, and similar.

How would you design incentive structures for sales roles that encourage people and teams to support each other while also making sales leading to growing ARR?

What have you experienced that works particularly well? What doesn't?

like

Can anyone post their reviews on Accedo Delhi? I could never find any reviews regarding the company online.

like

Does anyone plan to continue to work from home in a post COVID world?

like

Sending everyone good vibes on World Mental Health Day 💗

likeupliftinghelpful

Help!!! Left stuff at the Hilton branded hotel which has been very unresponsive!!

Post Photo
funnylikeupliftinghelpful

Crypto gurus - I have been living under a rock and just starting to read up on this. Any pointers to get started with investing in crypto currencies?

like

Roth vs traditional IRA? I'm in my mid-20s, with income in the low 6 figures.

like

Is there a benefit to using the 401(k) platform your firm offers? Assuming no matching, is there any value in finding other platforms? (Sorry for the wrong terminology major noob).

like

I recently was let go (in lieu of accepting my two weeks) and I should have received my March expense check by the end of April per the employment agreement (submitted the report April 1, let go before mid April). I have emailed HR but haven't heard anything. I've got a feeling someone at the top is putting a hold on it.

How do I get my money from them? It's a few hundred dollars

Sorry if this isn't the right bowl for this question - I've checked a few.

like

What’s everyone’s monitor setup with their laptop? Deciding between dual 24” 1080p monitors vs. single monitor 24” or 27” 1440p...

like

What would be the average salary for an architect at CIGNA in Atlanta, USA?
Profile 12+ years of experience, full-stack tech-lead/sol architect

like

Additional Posts in Digital Media Buying

Has anyone here tested buying TikTok? It’s ad platform is obviously in its early stages, but I’m wondering what the experience has been for those who have tried it.

like

Yeah so my title says “integrated” but my current (new) job is expecting me to do broadcasting...I’ve never planned broadcasting...got any tips?

like

DPAA + Talon + Comscore + 7 MO's = 1st DOOH Upfront. Has anyone heard about this? What is the word on the street?

like

Hi programmatic friends. Is it possible to build an audience segment based on a list of cookies? Can i import a list of cookies into a dmp and then do some kind of matching?

like

How do you determine how many accounts a person on your team can manage? I’m trying to figure out what’s realistic and how many people to staff to certain accounts.

like

Programmatic used to be fun. It’s just tablesteaks now.
There seems to be no more philosophy or argument. Or am I missing something?

like

How do you get into media buying without experience? Actively looking for a junior media buying position. I've had several final interviews but no luck yet-super competitive!

like

Can a DSP also be ur ad server... Silly Q

like

Anyone have visibility into Publicis’ programmatic offering? What fees are transparent and which ones are hidden or buried?

What is the 1 client attraction strategy you’re doing today to grow your agency and it’s working for you? Help your brothers in arms out 🙌🏼

Has anyone had any luck getting in contact with ad sales from Twitch? I have submitted two contact forms through their site over the last month+ and haven’t gotten a response.

like

Has anyone made the switch from an agency to a consultancy like Deloitte or Accenture? What has your experience been?

like
like

Does anyone have a POC at TikTok regarding gaining access to their self-serve paid Ads platform? Anyone having trouble gaining access to it?

like

How do you send clients POPs of their ads on top sites that they show up on? Is there a better way of doing this than doing 10 mins of refreshing until you see the ads pop up and take a screenshot?

like

anybody have any insight into metric theory/media monks? What’s the agency like?

like

When you #search vs #REsearch!

Post Photo
likefunny

What’s a typical salary for someone doing SEO at the strategist level who’s been doing search for 5+ years?