Freelance VP Account Director (ad agencies), what is a good hourly range for someone with 12 years of experience? I’ve always done salaried roles, so looking for guidance. TIA.

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$150/hr or $1100/day. That’s been my rate when freelancing. You have to account for all tax liability, as well as typical business expenses that are usually covered by full time work.

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Do most agencies pay this rate?

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I’m at $130/hr, Midwest market with steady part time work. Not looking for FT/day rate opps. Don’t pay my own health insurance which has been a help! 12 years experience.

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$1100 a day. If it's a long term contract (6+ months) drop down to $900-$1000 a day.

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I’ve been thinking about this for myself. What are you delivering with your freelance services?

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