Day in the Life of a Chief Brand Officer -

I’ve been telling myself that I want to make the switch to band side, more specifically in the CBO role, but they are far and few between and I don’t have any in my network.

If you are one or know of one willing to connect please let me know!

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Posting as :
works at
You are currently posting as works at

Either they are at established brands and thus populated by those who have been brand side most of their career, or they are new roles for growing companies and the first to be canned when growth numbers start plateauing. You may have more luck at VP level - brand or corporate marketing.

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Thanks for that insight!

Join a “ band”or start considering “brand” side! Advice is to first pay more attention to details and then telling yourself you’re not CBO material yet as a Strategy Director coming out of an agency.

funny

Again, I’ve worked brand side, I have all of those things. I’ve worked at a Global Fortune 100 company. The ask was super specific, if you don’t have anything constructive to add, please just move on.

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