I’m currently an Account Manager but would like to transition into a more creative role, what steps should I take? Still in the early stages of my career so I feel like I have a lot of flexibility just unsure how to navigate in the industry.

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Make a portfolio.

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Pick three well-known brands. Middle of the road. Nothing too cool (don’t do Nike or Apple). Nothing too small (don’t do a local yoga shop or tattoo parlor).

Make a campaign for each brand.

Find a target, and a problem that you’ll solve for the target, and how your brand solves that problem. That is the basis of forming a campaign. Think of three ads for your campaign. Make one an adlob (like a print ad), another is an online ad idea, and the third is a stunt or activation. All three of these ads should match with the overall campaign idea.

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Related Posts

With regards to learning, future opportunities, and transferable skills, which one is a better next step? Solution Consultant or Project Manager?

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Hi Fishers, What can my expected CTC be for a PO role at Servicenow? My current profile is 6 years experience with 19 LPA. I have couple of offers with 23LPA and 25 LPA.

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Have 3 busy seasons of big4 audit experience and going on 3 years in the finance/ops department of a F75 company. CPA and I’ve always been a top performer. I don’t have any interest in accounting and Primarily work on and enjoy improving processes at my company and am thinking about trying to do some type of process improvement consulting for financial service firms. Does anyone have any insight on this type of career or a similar path?

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Not interested in going up any further to MD/Partner. I’m content at my current level with my work/life balance.
Will I ever be forced out at one point? If so, how long do I have?

Hi, Are there people here who have switched from being a doctor or dentist and went on and got an International healthcare management MBA (or just a standard MBA) and also have experiences from surgery/clinical side, pharmaceuticals, and bit of consulting? If yes, how was your transition? What were your starting roles and salaries? Thank you :)

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Hi all,

Im having 9.5yoe in java backend development( technical lead) and have not worked in devops till now. But recently i have started with a PG course in devops.
I am very much interested to move to devops. What kind of roles i can give interview for and what and all paths i can take forward.

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hi fishes

I had applied for the role of business analyst and have cleared one on-line assessment WHT could be the next stages any idea

Are there any real estate attorneys who have gotten into the title insurance business? What does that look like? Do you still carry on a private practice on the side?

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Hi im having 3 yoe having 2 offer 1.Nice x+2 variable+1Joining bonus 2.Bitwise x+2 fix which one i should join plesae suggest in term of job security and learning wise

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Senior associate with 3 YOE at 130k TC (115 base). Final interview for a PM role at a small company coming up, is 140k base too much to ask for? The opportunity cost of leaving my connections, fast progression, brand recognition, etc makes it hard to justify leaving for less.

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Two pending job offers as a Power Platform Developer, 1YOE in the specific technology, 2 total.

Role 1.
-95k base, no bonus, better benefits.
-Booz Allen Hamilton
-Senior Consultant.
-Similar position to now, better progression.

Role 2.
-95k base, 16% bonus, good benefits.
-National grocery chain.
-Slightly different role: more admin / training others / governance / custom coding connectors, etc.

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Been getting some interesting ads in Georgia. Got a letter about how Jon Ossoff is going to destroy Georgia’s economy and attacking him and his character. This was generated by David Perdue.

Ossoffs response? Bring up all the ridiculousness Perdue has done and how he’s left Georgia in a worse position. Didn’t say Ossoffs name once, just said get rid of Perdue.

Republicans go low, democrats play smart.

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I’m at Withum, a public accounting firm, and the company is currently hiring a range of positions from entry-level staff accountants (audit and tax) with a start date of November 2023 to senior managers.
Withum is ranked 22 in the nation by INSIDE Public Accounting and also received many other accolades (Forbes, Fortune, Vault, etc.). I want to help people out, so if you are interested, please shoot me a message!

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Pls suggest how to crack AWS cloud foundation exam in a week.
I have zero knowledge on AWS .

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So recently started at Dell. Anyone care to share what a typical IC-8 base salary is within product/marketing? Received an offer from a competing company right after starting at Dell and it was a pretty significant difference. Just wondering if I made the right career choice.Dell

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I’m looking into exiting consulting and moving into product management. Picked up a few books to read. Would a PM certification provide a lot of value? Any other tips are appreciated! Thank you.

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I exited to FAANG from big4 and part of me is seriously thinking about getting an mba to go to mbb. Does that make any sense?

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Which one would you prioritize?

2. A role that is in high demand internally
and has been opened for a while
Or
2. A specialized role that has a few
candidates

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I have recently given interview at Microsoft.
HR provided the feedback as I am not rejected bit not fit for the role so they have put me in talent plus pool. What should I expect next and does this mean that I may get the offer ?

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More Posts

So, what's the difference between Digital Deloitte and Doblin? Is Doblin within Digital? Are they competing subgroups? Just trying to wrap my head around Deloitte's innovation design structure...Deloitte

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So I've been waitlisted for a BCG R1 interview and was wondering if there was anything at all that I could do to improve my chances of getting off the waitlist?? Don't have any offers to leverage...but did get an R1 from McK

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Anyone know anything about Greenspoon Marder in Tampa? Please DM me if so!

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How to apply for onshore roles in ZS. not sure if transfers are being approved as of now. Pls suggest.

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Hi Fishes, I l'm about to get offer of 10 LPA from Yash Technologies as an SAP ABAP Consultant, YoE - 3.7. any feedback on Yash Technologies in terms of Learning and work ?? and how much can I expect take home Salary?

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Hi 
Can anyone refer me for a data science analyst role in Amex

Thanks .

Are y’all waiting to do a mega backdoor Roth to see what they do about build back better this year or just moving forward with it?

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Got a job offer with a lower base salary but a guaranteed bonus structure that puts me ahead of my current pay at the end of each year. Has anyone moved to a position with a compensation structure like this? Was it hard to adjust when it came to your monthly finances?

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Does anyone struggle with finding good randoms to spot you while bench pressing? I work out at a local park district and every time I’m working with a heavy load, my spotter will immediately cont.

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Mercedes-Benz Research & Development India What laptop and welcome kit Mercedes-Benz Research & Development India will give for senior consultant (full stack developer) , I'm joining may 9

Please reply

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Hi, is CfA still worth it? I work in infrastructure private equity and recently I have been promoted to investment manager. I would like to know what other qualifications/courses are relevant at this stage in order to boost my credibility and knowledge.

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Any CAIA holders out there? How have you generally been viewed?

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Does having a CVA (certified valuation analyst) useful? have heard mixed reviews

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Anyone else here new to Melbs? Looking for suggestions on best spots for food and surf. Is Torquay worth it?

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What is the firm doing about retention/turnover? Any discussion about improving benefits? 401k match? Pto?

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Hey Boschlers,
Is tomorrow holiday??

WHAT WOULD YOU DO?

Job A - no career path upwards, high functioning team, generous benefits and unlimited time off. TC 185

Job B - clear career path, new team, chaotic corporation, but lots of room for growth and budget to hire staff. Ok benefits. TC 220

McK AMA. On PTO this week and next. What do you want to know?

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Additional Posts in Advertising

Can someone explain how billable hours work? At a new agency and although I had to fill timesheets at my previous agencies, they were mainly used to ensure we weren’t over servicing a client/for setting the appropriate retainer for contract renewals. I asked ppl at my agency but haven’t gotten a proper explanation. I get the impression that billing to the agency admin code isn’t recommended, and my manager said he bills everything to client codes, but that doesn’t make sense to me .

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What are your thoughts on leaving a stable but unfulfilling job for another one during these times?

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Any agencies that have a good reputation, but suck when you actually work there? Wonder why that happens?

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Grey NY news on 4-Day work week option. Thoughts?

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Any word on Swift in Portland?

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We’re in such a vicious business. You give your heart & soul to an agency, a client, a brand. Then the wind changes & you’re laid off, reassigned, chewed up, spit out, on to the next. I’m tired.

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Other good markets that pay well enough to match the income taxes? BF and I just finished our state taxes and that IL tax hike was not cool to our current salaries..

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Today is Women's Day and 'A Day Without a Woman,' -- are you skipping work and wearing red?

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Traits of your favorite account people?

likesmart

How do you find joy in a business where you’re told “no” 100 times a day?

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Anybody working with a client that is looking for content or has everyone just decided to rerun old work?

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When is it too late to start over in a new career? The idea of working one more day at an agency as a PM makes me want to jump off a cliff

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Just found out there’s an ECD in a big NYC agency who claims to have won awards, but the name doesn’t pop up in any of the archives.

How do they get away with it?

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Which portable standing desk converters do people have and recommend. I live in a tiny NYC apartment so use my dining table as the office during the day but need to put it away at night.

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I just got into reading books, any suggestions to start with? Which could help to increase media/marketing knowledge.

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How many months in is it normal to hate a new job vs you've given it a long enough chance to know it's a wrong fit?

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Why are agencies in LA paying so low?
The cost of living in the Playa Vista area, is on par with Silicon Valley.

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Hi fellow fishies - loaded question but does anyone know of any agencies (ideally in NYC) that are open to visa sponsorship? I have a good friend and former coworker who is a KICKA$$ account lead and is struggling to find a new role (needle in a haystack for sponsorship... ugh). Current place is beyond toxic. Any info/advice appreciated! Thank you 😊

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