Is it feasible for a BA person to pivot to a production role?

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Yep I know several that have done it and done it well!

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Yes! Having knowledge of talent and production costs are a positive. You’d probably begin as a Junior Producer. There are plenty of books about film production (even though we are shooting video - it’s the same process) and on post production. Go do it and good luck!

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I know 2 former Sr. BA managers who became producers, so I know it’s possible.

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It’s much more common to find BA people who were producers in a past life. For example, if they don’t want to travel so much.

The best Producers have a passion for film and the craft of the job so I’m not sure that someone starting in BA would be the greatest Producer to work with. They’d probably get along a bit too well with the client and cost controller!

That first paragraph is true. But disagree with the second one. BA people can be just as passionate about the craft and creative output. Do they try to keep the agency and client from being sued while doing it? Yes, as that’s their job. Also, they dislike bad clients and cost consultants as much as the creatives and producers. (And some rarely ever even talk to clients.)

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