About to start on a health insurance account, can anybody with experience in this vertical give me an idea of what to expect

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Posting as :
works at
You are currently posting as works at

Ask your strategist.

Get ready for lots of legal reviews.

This is accurate. Waiting for legal approvals can take a while and this also means limited creatives.

Worked on a number of health and life insurance accounts. Did tv, video, social, emails, site work. Be prepared for lots of legal on everything. Not as crazy and reactive as financial products but faster moving than pharma. You’re coming from pharma so it’s another regulated industry. I’m in pharma now and find more creative opportunities than health insurance.

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