I have a manager who is completely obsessed with following the AP Style Guide to the letter. I’ve tried to have discussions with them in instances where the AP rule does not make sense and have advocated for using the style guide as just that, a guide. I believe it is important to write for the audience you want to reach. I think it is important to layer in a level of common sense and not just do something because the AP Style Guide says to. Am I in the wrong here?

like
Posting as :
works at
You are currently posting as works at

If your client follows AP, I'd be following it most, if not all of the time. Can you give an example of when it would not apply? Certainly, you should tailor to audience and channel/format, but I'm confused about what the exceptions to the rule might be.

like

Sure, like spelling our HEPA when mentioning HEPA filters or spelling out the LLC when making a partnership announcement with XYZ LLC. Truly, how many average Americans know that LLC stands for limited liability corporation?

There have also been times where it makes sense not to use an acronym because while the acronym was mentioned previously, it is now in a list of similar references that are being fully spelled out because it’s their first reference so suddenly using the acronym for a reference in a list of similar references would make that one reference unnecessarily stand out.

Basically, there a lot of small instances where common sense would say to deviate but they are inflexible and say the AP style book must be followed to the letter.

And no, the client does not really care that much about the AP Stylebook.

I will add that this mostly comes into play when writing external facing documents like a press release for the client. I try to match their voice and their intended audience, which I think is more important than doing something just because it’s what the AP style book says should be done.

My concern is the strict adherence to the AP guide over common sense makes us come across as out of touch.

Related Posts

Since we returned to office in October, is it appropriate to give holiday gifts to team members?

likeuplifting

This is twice now in back to back weeks my boss has asked me where the disconnect was in our communications because I didn’t deliver on what “was asked”, even though I know damn well what was asked and what was done were the same thing. I’m not sure if he’s changing the meaning or isn’t communicating what he’s envisioning or what but it’s embarrassing to be called out like that, and to have people think you’re the dumb 23 year old.

likefunny

Hi. People Manager here. I've been one for 12 years now and I encourage my team to not be "yes" people. At this time, it feels like my manager wants me and my team to be yes people for her. How do I deal with this? I've never been a yes person and I don't preach this to my reports. I don't know what to do. Help?

Have an interview with a growth stage startup, what should I wear for a virtual interview ?

like

Director of Marketing wants me to write some conversation snippets for a chatbot, but I think those things drive potential clients away. Trying to figure out if I should tell him or not

like

Does anyone know what the dress code is for the upcoming CAALA Trial Skills seminar? Do people usually wear suits or is it business casual? Thank you!

like

Hi 👋. I posted here a few weeks ago about being nervous conducting a PIP conversation with my team member.
I did it this week and let me just say it was the weirdest conversation ever. The guy is usually argumentative and tries to disprove every bit of feedback. But this time he just sat there and asked no questions and said nothing.
Maybe he’s looking for new jobs already - don’t mind this at all and this would be a good outcome for him overall.

like

I have a direct report who is smart, passionate about her job and can be really innovative. However she carries this enormous weight of responsibility, for needing to do everything, do it right, make sure it's perfect, not trusting colleagues to help. It creates dread and panic and overwhelming workload and a terrible attitude for her and I am speaking with her this week to start to shift her mindset. Any tips in navigating how to let go of this heavy idea of "responsibility"?

likehelpful

Heard from me:

“Oh, junior person, you have edits to the monthly activity report 3 days after your deadline to review the report, and after I sent it to the client? How lovely for you."

likefunny

Is anyone willing to share tips on avoiding burnout and setting boundaries with their executives? I have six people on my desk and am finding it difficult to stay motivated and continue giving everyone the same level of support.

like
like

Could I pull off asking my manager from J1 for approval of freelancing on the side? It’s quite common anyway for designers I think. And then my j2 can be “freelance” even though it’s full time?

like

How do I leave my role as someone on the talent team. I am on a small recruitment team of only a few people, who connect daily. I am also responsible for sending out updates tracking new hires and upcoming leavers (aka I would be on this list if i decide to leave). If I am looking to leave my company, considering all of these things, how do I do it in the least awkward, most professional way possible? I want to put in at least a two week notice, but will continuing my work after that be weird?

like

Sometimes I let people know I'm sober. I don't talk about the 12 steps unless someone asks. I try to practice attraction rather than promotion. Also I've never done a noon meeting but sometimes I really think I should!

like

Have you ever snoop through your partner’s phone without them knowing? If so, did you find anything shocking?!

like

I met two of my three aides for the first time today and they have been nothing but miserable the entire day. How could I promote a more positive environment without directly calling them out?

Partners / Managing Directors: in your junior years, how did you manage not wanting to work with a Senior Mgr who consistently tries to pull you into work he is doing? (He lies, tries to make you think that he is doing you favors, etc.) Does your answer now change as a Partner / MD?

like

If you spend the day writing stuff on linked in, how do you get shit done at work?

likefunny

How do you tackle ignorant managers and favoritism in the team ?

like

What are some essential travel items to request for Christmas/Birthday from family? Also, any recommendations on a good, sturdy, cute briefcase for women?

like

More Posts

Nielsen & NielsenIQ is product or service base company?

like

Making the move from personal injury defense to family law/ TE. Any advice to help with the transition? I’m a 3rd year.

like

Hi fishes,

Comment your total hike, VP , ctc current, level, designation, tech stack you have received as per Nov 22.

like

Today I messed up doing a delivery. The client was expecting the supplies at 3pm in the warehouse, however, there was an accident on the highway and traffic was insane. It slipped my mind to let them know about the delay. Now, they believe it was me being irresponsible and are threatening to fire me for not reporting on time and possible losing them a client. What can I do to fix the situation?

like

Any other coat brands besides Moncler that make those glossy nylon down jackets?

Post Photo
like

Does anyone ever feel morally or ethically conflicted working in this space? Serious question.

like

At what point are you too specialized to lateral to internal audit? (PA, consulting, or industry roles) Currently have 2 years of external audit experience and 2 years of forensics: I always thought of internal audit as a decent exit but I’m beginning to get worried about getting too specialized to make that move one day

like

Anyone else hear that post-CRT partners will get fired this year in commercial advisory? How the hell does a partner get fired....

like

How do you leave a DM chat on here?

like

Mphasis , hi fishes, why this month , Mphasis did not provided, Variable Pay, any one know the the reason, does any acc has been informed with any inputs? Like was it delayed or we r not going to get

like

Keto Chicken Makhani (Butter Chicken)

Post Photo
likeuplifting

Anyone working as Patient Recruitment Assistant?

like

5/4 Thread (General):

like

5/28 Thread (General):

like

McK/Bain fish, do you guys get free leatherbound notebooks?

likefunny

Bain & Company Anyone on here go from LEK to MBB and can comment on the transition? Post-MBA role

Bain & Company Boston Consulting Group McKinsey & Company L.E.K. Consulting

like

Experienced hire. Put interests on resume or no?

like

Whats the easiest way to get two free baggage in UNITED?

like

Additional Posts in PR and Communications

Best place to research salaries? I’m getting a wide range. Glassdoor is “highly confident.” Should I be highly confident in their range? I’m researching a Sr. Director Corporate Communications role in a major health care org. HELP!

like

I made the switch to in house and omg it’s so slow. I knew it’d be a bit slower than agency but I accomplish less in a month than I used to in a day. Is this how all in house jobs are or has anyone found a faster pace in house gig?

like

Getting ready to do an audit of the latest and greatest in end-to-end influencer platforms. We currently use IZEA. It’s OK and gets the job done, but like any platform has pros and cons. What platforms are you all using, or would you recommend checking out.

like

What does a good earned media strategy look like to you?

like

Hello all, for those working in an agency. I wanted to see what your typical client workload is? I’ve been in my role for about a year but the workload has changed dramatically without hiring help.

Can you please share:
- the number of accounts you manage
- how many support staff you have on those accounts
- how many active pitches you send per month for those clients on average

Thanks all!

like

Best agencies doing corp comms rn? Or should I say, people in corporate practices loving the work their doing? Cool clients you're working on that have healthy budgets?

like

Anyone in an in-house media or creative agency comms role in NYC, that could give me an idea of salary at director level? Above associate level. I’m London based looking to move.

like

Hearing of layoffs with some Chicago agencies. MSL...Porter...Ketchum...others? Sign of bad economy coming? Hate to sound skittish, but I lived through 2008

like

Thinking about transitioning from advertising (10 years as a copywriter) into public relations. Has anyone in this bowl done that? What types of roles should I be looking for?

I am in a period of growth in my role (in house and getting more exposure to top management) - im grateful for it but I also have constant anxiety during and after work hours. Does anyone who’s been in a similar position have tips for riding this wave? Hoping it’ll get easier.

like

What are some of your recos for the best comms/PR books and sites to learn more deeply and further your knowledge in your role?

Weber folks! At what point do you become eligible for a yearly bonus and how is your bonus determined? Any tie to billable hours?

like

What agencies are hiring for junior consumer roles?

like

Which recruiters do you all find have the best connections to in-house job opportunities? I am DONE with agency life. TIA!

like

Hi everyone, any tips for resignation letters, who to meet/tell first, what to do before your last day (i.e. anything adulty like 401K or healthcare)? Any insights would be greatly appreciated!

like

Started at my first agency 3 mo. ago. I’m doing great work on exciting clients, but I often feel uninspired and drained. Is it growing pains or is this the wrong industry for me? How will I know?

See the George Floyd trial verdict will be announced in the next hour.

How are you counseling clients around this? Or, are you not counseling clients on this?

Curious to hear from the bowl.

likesmart

What’s the word on the street about work life balance at Edelman? Are the hours insane?

like

I used to work at Edelman, and would like to pursue my career in ESG or corporate sustainability communications. Any recommendations (both in-house or agencies) in the UK?

#PR #Communications #help

like

15 YOE, recently started my first tech PR job at a large, stable company & have been asked to get ~20 SMEs in front of media. Subject matter is not sexy. I lead PR for all of U.S. & have no other PR colleagues. My agency’s budget is 100k/year & they’re spread too thin to hit their KPIs. I feel set up to fail & feel we should be focusing on a handful of SMEs and only our sexiest topics. Any advice on mitigating unrealistic expectations for coverage? Anyone handled similar problems in the past?

like

New to Fishbowl?

Download the Fishbowl app to
unlock all discussions on Fishbowl.
That was just a preview…
Sign Up to see all discussions
  • Discover what it’s like to work at companies from real professionals
  • Get candid advice from people in your field in a safe space
  • Chat and network with other professionals in your field
Sign up in seconds to unlock all discussions on Fishbowl.

Already a user?
Login here

Share

Embed this post

Copy and paste embed code on your site

Preview

Download the
Fishbowl app

See what’s happening in your industry
from the palm of your hand.

A phone with Fishbowl app

Scan your QR code to download
Fishbowl app on your mobile

Download app

Sign up for free to view this conversation on Fishbowl

By continuing you agree to Terms of Use and Privacy Policy

Already have an account? Log in

Sign up for free to continue using Fishbowl

By continuing you agree to Terms of Use(New) and Privacy Policy(New)
Messaging rates may apply

Already have an account? Log in

For account settings, visit Fishbowl on Desktop Browser or

General

Legal