Role at a smaller shop is really asking for it all.

I've been going back and forth with a recreuiter about a position at a smaller creative agency, when I've been in big media agencies my whole career.

It falls within the realm of Project Manager but the job description is literally 30 bullets long that encompasses new biz, copywriting, account mgt, sales, strategy, creative direction, and finaly project mgt.

I'm trying not to see this as a red flag, and more as an opportunity. Any thoughts?

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funnylikesmart

No matter the size of the agency, a PM's work is to be the glue between all those "depts/tasks".

Being asked to PM a team of copywriters and biz devs is one thing, being asked to write copy and bring in new accounts is a whole other world.

Be the PM you are and ask precise questions to get the precise answers you need to make the best educated decision.

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Because Context Matters: if by Small Shop you mean something along the lines of a 5-person startup/boutique agency, then that's another story.
Then yeah, maybe I'd expect/hope you'd bring an account or three along with you, and for you to occasionally have to wear many hats.
All about what you want out of your Life/career.

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Id ask for a more detailed list - and if you will be supporting those functions as a pm or expected to do those functions Independantly

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That sounds like they want you to be an entire agency. I’d have a discussion with them about your skillset, and say you want to makes sure it’s properly aligned with their needs. (I don’t think this will scare them away, it should reassure them that you want to do a good job for them.)

I think about this skill set as an uppercase β€œT”. In the middle you have your core deep skill set, and two steps to other side you have shallow ones. Beside that are things you don’t know, but could learn. But you wouldn’t want to overdevelop without changing what the core of your T is.

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I spent almost 2 years at a small agency - you have to be flexible. At times is awesome and a great learning experience. At times the lack of structure and help is exhausting. The former keeps you going. The latter kills you. You can be a strategist, an account person, stock the kitchen, fix the projector, and write a CMO deck in the same day.
The client relationships matter so much more [ultimately a toxic client drove me away]

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I had 4 titles at my first ad agency because it was small. It was crazy but I learned fast what I liked and didn’t like.

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