Any analyst or similar role ever have a technical interview? What was involved?

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Yes, not in advertising though. It's been online screen-shares where the interviewer copies in a question/problem and asks you to solve it. Mine have been primarily SQL and statistics-based for analytics/BI sorts of roles. The interviewers want to see that you have the tech skills to solve a problem and learn about how you think when you get stuck. Super important to think out loud as you go through the process. Good luck!

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I'll share some of what I ask - depends on the level - demonstrate skills in Excel, SQL and/or. Basic math problems - can you do simple math without a calculator. Sample data set and ask for insights. I have a powerpoint that I ask analysts to critique.

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it was Tableau that was edited out. i'll scale it to the candidate - it should feel hard and i want to find your limit.

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