What are some of the top agencies that do campaigns for movies and TV? Less interested in the shops that only do key art and trailers, looking for shops that go beyond that with activations, social, OOH, etc.

ALSO if anyone out there had pivoted into this vertical from a more traditional shop and has any advice, would love to chat!

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If you’re talking about movie and tv trailers/promotions, I think a lot of times those are done internally at the production companies or within their network. Not 100% positive.

Think places like HBO aren’t as big of an operation so might seek an outside agency for promotions and advertising.

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Trailer Park in LA but yeah they’re not a traditional agency

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Giant spoon is a big hbo partner on experience

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it’s a small indie shop in ny, but deep focus does a lot of tv work

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Some agencies like RQ or dentsu do one-off entertainment projects or social, but trailers/OOH and bigger activations are typically done in house.

Many agencies in LA that specialize

• Saylor
• cashmere
• Ralph Creative

BLT

Criterion global does tune in and intl movie campaigns. And trailer park in LA

Here's a list of places that skew across the spectrum of work type. A lot of agencies might primarily do trailers/key art but have internal divisions for social/activations too.

BOND
Ralph
Watson
Cashmere
Saylor
Campfire
AV Squad
MOCEAN
Motive
Wild Card
Grandson
Trailer Park
Concept Arts

It's a fun industry, best of luck!

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