I’ve lost all ambition for this industry. All our accolades are fake and self-congratulatory, and the more we chase them the less time we spend on our relationships and the things that make our lives actually meaningful.

likeupliftingsmart
Posting as :
works at
You are currently posting as works at

Yup.

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Yep.

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🌎👩‍🚀🔫👩‍🚀

funny

That doesn’t mean you can’t try to make something you like for yourself. Plumbers have industry awards too. It’s just another thing that absolutely does not matter. Who cares, make something you like or go to law school. Plumbers who don’t win awards still plumb. It’s as simple as doing the job.

Idk if I can do this country anymore

I have ambition and I have a great life outside advertising. I enjoy making cool stuff and i enjoy cracking difficult briefs. Life is good.

9 years in and I’m done with the cracking. And the more advertising dips toward web3 and influencer led garbage the less I want to make any of it.

Experiential was much more fun, and at least I could see folks having a blast in person

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