As wellness tourism continues to rise, mental health is a key focus for travelers this holiday season. How is your hospitality brand creating experiences that promote relaxation and mental well-being?

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I haven't heard it talked about as "wellness tourism" but that's totally an appropriate term. My hotel has a new-ish spa that we've just expanded, we now offer way more facials and massages and have a bigger staff to accommodate guests. It's going really well so far, I feel like the spa is half the reason we are so booked out

Wow, I did not know wellness tourism was a thing. Is this field legitimate in helping people with their mental and physical wellbeing or is wellness tourism just the latest fad or grift? I am suspicious

Giving discounts on vacations

I also didn't know that wellness touring was a thing but it defintiely sounds cool to me. I can't say that my brand is really doing anything to promote it but maybe we should be.

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