Tell me some of your fav non fiction books that will make me smarter. Bonus points if I can apply any knowledge to become better at my job or make more money. I got some audible credits burning a hole in my digital pocket.

Side question: is the 48 power laws book a joke or will it make me a force to be reckoned with?

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These are the ones that stuck with actual things that have changed my life:

Atomic Habits. Helped me understand why and how to make and break habits.

Crucial Conversations - cheat code for how to talk to people. Yes for important high stakes conversations but also day to day.

Never Split the difference - this will help you negotiate. Salary, ideas with your CD, Facebook marketplace.

I will teach you to be rich - the only non preachy and practical book I’ve read on how to not be a dumbass with money and learn to actually save AND spend.

These are mine, I’m sure others will have different ones. But these all have invaluable takeaways

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How Brands Grow is the best book any creative can read. It will give you the background and vocabulary you need to sell breakthrough work to clients.

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On Writing, Stephen King

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Das Kapital

likesmartfunny

If you read it as more of a history book with a bit of self-help to it and NOT as a guide to life/your career, there’s cool stuff in it.

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Twyla Tharp’s “The Creative Habit”. It was written pre-digital era, but was named one of the 100 best business books ever written - and it was written by a contemporary dancer. It’s a very “let’s get real” look at how creativity really works. I’ve given it to a lot of junior people in agencies.

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How emotions are made - Feldman Barrett

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Leaders Eat Last
Never Split the Difference
Made to Stick
Built to Last
Radical Candor
Fierce Conversations

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I’ll run against the grain and advise you to stay away from self-help books.

Read the Big Classics, the western canon, political theory (unironically, Das Kapital is a great read), fiction & poetry, as well as religious books such as the Abrahamic works.

All of these will help you to think and understand the world in ways that you didn’t before.

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“Catching the Big Fish” by David Lynch

The Power Broker by Caro

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