As an SDR, how can you obtain the skills required to be an AE if the current AEs at your company are doing poorly?

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You need to first (and quickly) understand why they’re doing poorly. If it’s a skill level thing you have options, but still not great. If it’s product market fit, leadership, or any other non-controllable you may want to consider a change (although not the best timing).

Otherwise, make sure you’re the number 1 SDR in the Org. One of the hardest parts of sales is getting the meeting with a DM. If you’re able to do this successfully, you’re off to a great start.

Read the go-to sales books, check out Gong’s articles (pretty solid), and get time on the calendar with sales managers. Make sure they know you’re interested and ask for their advice.

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This is solid advice, thank you! Definitely going to brush up on having a strong Spin/Challenger base and then jump ship later on after a couple months.

Ask for training directly from management and/or CRO. Otherwise you might need to leave your company for a stronger one

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Remote-based SaaS company - open to Canadian reps. Preferably some sort of SMB AE role, but open to doing another stint as an SDR.

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